Pro-working & Coworking

RETHINKING THE 21st CENTURY OFFICE FOR THE FUTURE.

The office no longer holds the same meaning it once did. Over recent years, people have re-evaluated not only where they work, but what they want work to feel like. Flexibility, comfort, design quality and human experience have all become more important, reshaping expectations of the workplace itself.

Eclat existed at the core of this market shift. My intention was never to create a standard flexible workspace dressed up with better finishes. It was to build an environment where brand, interior design, hospitality, technology and service operated together as a single, coherent experience. The objective was to make the workplace feel more thoughtful, more resolved and more beneficial to the people using it every day.

At its core, Eclat was designed to offer something deeper than functional office space. The aim was to create a stronger relationship between people and the environments they spend time in; spaces where the quality of design and service extended beyond reception or shared areas and carried through every office, hallway and interaction. Hospitality was not an added layer. It was intended to be one of the defining principles holding the whole proposition together.

“Delivering the warmth, human centric and memorable experience we all know and love of a great hotel and restaurant experience; is a delicate dance of intent, capability and delivery." Jesse Hayes

The word hospitality is often used loosely in workplace settings, but its meaning should be far more substantial than a front desk presence or a coffee offering. To me, hospitality is about care, attentiveness, consistency and emotional intelligence expressed through the full experience of a place. It is present in the environment, the systems, the service, the tone and the way people are made to feel.

Applying that level of care within a large-format workplace environment is complex, but that complexity is precisely where the opportunity sits. There is enormous room for the flexible workspace sector to evolve by taking more seriously the connection between wellbeing, design quality, operational thoughtfulness and the human experience of work itself.

"The way we work & live must represent progressively improving overall wellbeing."

A great deal of language has emerged over time to describe more elevated workspace models; luxury workspace, curated workspace, hospitality-led workspace, pro-working and so on. But terminology means very little on its own. What matters is whether the experience genuinely feels different, whether the environment earns its positioning through consistency, restraint, care and quality of delivery.

The thinking behind Eclat began long before the market shifts of recent years, but those shifts made its relevance more visible. As the boundaries between work, lifestyle, service and wellbeing became less rigid, the need for a more integrated type of workplace became clearer. The goal was to respond to that change not superficially, but structurally.

While design, furniture and technology all play important roles in shaping better environments, the human component remains the most important of all. Culture, relationships, service standards and the people behind the experience ultimately determine whether a workplace feels memorable, generous and authentic. Built space can set the conditions, but people give it meaning.

My design perspective was always to elevate the experience across the full footprint rather than concentrating attention only in the obvious places. Every office, every corridor and every shared setting was treated as an opportunity to improve how the environment felt, functioned and supported wellbeing. Those smaller moments matter just as much as the larger statements.

“I've aspired to elevate interior design throughout the entire footprint of Eclat, not just in common areas. Every single office, desk and hallway are opportunities for meaningful design; and with every moment a chance to improve wellbeing and differentiate from the pack.”

True hospitality goes beyond service in the transactional sense. It is about creating an experience that feels intuitive, warm and genuinely considered. It gives people a sense of ease, familiarity and connection, even in professional environments that have traditionally felt impersonal or purely functional.

Terms like coworking, serviced office, flexible workspace or curated office describe the format. They explain what a place is. But the deeper differentiator is how it is conceived, how it is delivered and why it exists in the first place. That is where meaning is formed, and where a workplace either becomes memorable or remains interchangeable.

Coworking, pro-working, serviced flexible workspace, curated office, luxury suite, members club, et cetera. For me, the purpose has always been simple: to create environments that reflect care, clarity, consistency and ambition in equal measure. These ideas pointed toward what I eventually built with Eclat. Places that support people more thoughtfully, and that seek to elevate the everyday experience of work through design, hospitality and intent.

“Why” Eclat?… “To be brilliant”. 

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